Mobile traffic has officially exceeded desktop traffic, believe it or not. The frightening part is that this did not occur lately, or even at the start of 2018. In October 2016, mobile traffic overtook desktop traffic.
'OK, but what does that have to do with me or my business?' you might be thinking. According to industry analysts, with the current rate of growth in mobile traffic, only 20% of the time we spend online will be spent on desktop surfing.
Simply put, if your website is not mobile-friendly, you could be missing out on up to 80% of your target population. Can you afford to miss out on 80% of your potential and current customers?
If that isn't convincing enough, consider the following five reasons why you should use a website design company in Kochi, such as Magiccodz Software Solutions, to help you create a mobile-friendly website. Magiccodz is a well know digital marketing and Web Design Company in Kochi
User Experience Improvements
85 percent of online browsers believe that a company's mobile website should be on par with its desktop website. With one exception: people want to be able to access information no matter where they are.
This means that firms must ensure that any material presented on a mobile website is of the same quality as content displayed on a desktop display in terms of design and functionality. Website designs for mobile and tablet devices are converted to a vertical format, allowing all content to be accessed. This guarantees that the website looks and works the same on all devices.
Responsive web design, developed by a web design company in Kochi, arranges a web page to fit within the device screen without sacrificing design features or functionality. This improves the user experience by making it easier for people to traverse the site. Why is this so important? Browsers take only 6 seconds to decide whether or not to click through to a website. With a skewed initial impression, you can't persuade someone to buy into your products or services.
Time to Market and Accessibility
It is inexpensive to create a responsive website design in Kochi. Why? The development time and expense of a responsive website are dramatically reduced. This is fantastic news for businesses, particularly those on a tight budget.
Businesses do not need to design two different versions of their website, one for desktop and one for mobile. Furthermore, responsive website optimization for all devices is possible. Businesses will save a lot of money as a result of this.
Perhaps more importantly, developing a responsive website takes less time than you might expect. This is perfect for companies that need to get their name out there quickly and have a set deadline to meet.
Increased Conversion and Sales Rates
Customer happiness, brand building, and income are all enhanced by having a beautiful, clean, and functional website across all devices. Browsers will find it easier to shop online, and the experience will be more enjoyable.
Not only that, but with Kochi's sound responsive website design, users can pinch and zoom individual page elements, making it easier to identify the ones they want to investigate more. This is particularly crucial for e-commerce sites that have a large number of on-page products. Let's not forget that mobile websites have quick load speeds, which are something that customers anticipate in today's instant internet environment.
Browsers are now purchasing more online than they have ever before. Smartphones and tablets have evolved into devices that allow us to make online purchases at any time and from any location. Consider yourself a customer who has decided to buy a book, a new sofa, or perhaps a car on eBay. Buyers can make purchases wherever they are thanks to responsive web design, rather than waiting till they get home and sit in front of a laptop to spend their money - and let's face it, by that time, customers may have changed their minds!
Mobile indexing is a top priority for search engines.
Google is putting a greater emphasis on mobile search engine ranks. This means that if your SEO and website design aren't mobile-friendly, you could be penalized. This change has been in the works for quite some time. Businesses, on the other hand, should not be alarmed because the transition to mobile-first indexing will be gradual.
To begin, Google created 'classifiers' to determine whether a website is ready for a mobile-first index. The content, links, layout, and any multimedia plugins on a website determine these classifiers. Google will rank the page for mobile-first indexing if each of these characteristics matches 100 percent with a mobile-first index.
If the website fails to meet Google's requirements, the webmaster may be contacted and told that particular adjustments must be performed in order for the website to be ranked adequately for mobile-first indexing. The best part for businesses is that a knowledgeable digital marketing firm in Kochi will be able to quickly determine if your website needs to be optimized for Google's future mobile-first indexing – and ensure that you don't lose too much ground during Google's mobile-first rollout period
These are just a few of the benefits of having a mobile-friendly website. Mobile indexing will become a priority in the near future, but the good news is that businesses still have time to prepare their Kochi website design if they act now. We can assist you avoid falling further down the rankings by optimizing your website for numerous devices, giving you a leg up on the competition. To learn more, please contact us immediately.
What we do
Magiccodz is one of the foremost offshore service providers offering a range of web designing and development services to organizations across the world. Its our constant endavour to continue being the leader in providing client based customized web designing, web development, customized software development, SEO and content solutions and services. Our programming team evaluates the provided design and requirements artifacts and will interact with the client for seeking clarification and setting expectations. Our dedicated team of professionals is well versed in the art of customization.
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